Preloading Content

Our websites anticipate visitor behavior. For example, when visitors pause while looking at your gallery photos, we begin preloading the next three photos in your gallery anticipating that the visitor is going to continue viewing additional images.

This behavior improves the perceived speed of your site and helps encourage visitors to spend more time viewing your photographs.

We invented this technology and we’re the only website builder that offers this innovation.

In addition to preloading your content to improved performance, we also employ lazy loading for gallery thumbnails.